About us

We make relocation for ALE claims easier

As Sinistar, we empower claim adjusters to relocate displaced policyholders quickly and cost-effectively.

Our story

In 2016, Alexis ran into a friend whose mom was facing a post-fire fallout, which forced her to stay in a pricey and uncomfortable hotel. Touched by the misfortune, Alexis offered her to stay at a friend’s cozy home instead. This caring idea sparked something big.

Inspired by the difference better housing could make, Alexis founded Sinistar with a mission to offer diverse, high-quality, and homelike solutions for those in similar situations. Since then, with a community of hosts offering over 32,000 furnished accommodations, we have helped claim adjusters relocate over 5,000 displaced policyholders across Canada and beyond.

32,000+

Host listings

5,000+

Insured relocated

42+

Insurer clients

What we do

We automate home-matching with quality

At Sinistar, we created a home-matching platform with ease and accessibility in mind.

By submitting temporary housing requests within just a few clicks, you will be connected with a community of suitable hosts via our matching and price bidding algorithm. Our team also provides personalized support every step of the way, ensuring a smooth relocation for your insured.

Our standard

We treat your data with care

We have obtained SOC 2 type II attestation - an accomplishment that shows our commitment towards safeguarding the confidentiality, integrity, and security of all information entrusted to us.

Our pursuit of excellence in data protection helps keep cyber threats at bay, establishing ourselves as a trusted and innovative partner in today’s ever-evolving insurance landscape.

How we operate

Our core values

Customer dedication

We commit to providing support and resources to help our customers navigate in any situations.

Trustworthiness

We care deeply about building trust with our customers, treating all data with care and ensuring its security.

Compassion

We aim to not only address the logistical aspects of relocation, but also the emotional well-being of the individuals involved.

Innovate ambitiously

We operate with curiosity, and firmly believe our technology will positively disrupt the property insurance industry.

Thrive together

We hold ourselves accountable both as individuals and as a team to continuously learn and grow.

Strive for excellence

We commit to delivering quality services for every claims adjuster and providing the comfort every insured deserves.

Our people

Our leadership

Alexis Vertefeuille

Founder & CEO

Alexis was named Forbes 30 under 30 North America 2024 in the social impact category for his disruptive approach to insurance housing.

Marc-Antoine Roberge

Chief Technology Officer

Marc leads Sinistar’s engineering team. Previously, he worked as a team lead at BetterSleep and a developer at Intact.

Vlad Koltchine

VP of Business Development

Vlad develops new industry connections and leads partnerships. He brings over 20 years of property insurance experience from Canada and the UK.

David Marasco

Chief Financial Officer

David oversees financial processes, reporting, and compliance to maintain accurate records and support informed decision-making within Sinistar.

Yidan Zhang

Senior Product Designer

Yidan designs and delivers our great customer experience. Previously, she was a product designer at TD Canada Trust and Tangerine.

Brad Howard

Director of Growth

Brad leads Sinistar’s go-to-market team, including Sales, Marketing, and Success. Previously, he worked as an account executive at Hubspot.

Alexia Leclerc

Legal counsel | Data protection lead

Alexia ensures legal and regulatory compliance, while implementing data protection policies to safeguard our customer information.

With the support of

What they say about us

Sinistar in the media

New home-sharing platform SiniSTAR revolutionizes the insurance housing industry

The Globe and Mail

2023/01/25

Temporary housing platform for displaced policyholders debuts in Vancouver

Vancouver Sun

2023/02/06

SiniSTAR opens the insurance housing market to Calgary’s homeowners

Calgary Herald

02/24/2023

Stay up to date

Our blogs

See all articles

3 min read•September 2024

Sinistar CEO Alexis Vertefeuille Named to Forbes 30 Under 30

Learn why Sinistar CEO Alexis Vertefeuille was named to the Forbes 30 Under 30 list.

6 min read•April 2024

5 Tips for Hosting Cyclists in Your Short-Term Rental

Is your short-term rental located in a biking destination? Here are 5 tips to optimize it for cyclists.

6 min read•April 2024

How to Make Your Short-Term Rental Pet Friendly

Thinking about making your rental pet friendly? Here are some practical ways to adapt your space for guests with pets.

4 min read•March 2024

How to Deal with Eco-Anxiety After Home Damages

Dealing with eco-anxiety after damages to your home? Read on for advice on building resilience and taking action.

Let’s work together

We can provide your policyholders the sense of home and comfort they deserve.